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Did you know that 80% of CPG brands fail within their first 2 years?

Weak strategy and sloppy execution waste budgets, strain retailer ties, and damage brand credibility.

Winning at retail requires getting both right from day one.

customer choosing product tough CPG activation marketing

READY TO STOP WASTING BUDGET

AND START WINNING RETAIL?

Full Service CPG Activation Marketing

Turn awareness into action with activation campaigns that drive measurable sales, build lasting brand equity, and maximize ROI through flawless, retailer-compliant execution.

CPG ACTIVATION SOLUTIONS

shopper marketing activation

Shopper Marketing Activation

Retail Media Networks (RMNs)

Loyalty-card Offers

Endcaps & In-store Signage

Data-driven tactics that influence purchase decisions at key moments, turning browsing into buying both in-store and online. View Services List

Load-to-card Deals

consumer activation marketing

CONSUMER Activation

Coupons

Rebates

Gift Cards

Transform potential into momentum, set the stage for retention, and promote active engagement from customers. View Services List

Digital Ads

brand activation marketing

BRAND Activation

Influencer Campaigns

Experiential Marketing

Brand Experiences

Create interactive experiences and bring your brand to life through memorable activations that drive engagement, loyalty, and awareness. View Services List

Sampling

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Ready To Get Started? Here's How It Works:

Strategy

Contact us to schedule an appointment to discuss goals and strategy.

Create

We’ll submit a detailed activation campaign plan, perfectly tailored to your exact goals.

Execute

Once you approve your plan, execution begins. Our team ensures a flawless delivery.

WIN RETAIL

Experience a significant lift in sales, brand equity, and ROI. We’ll be here every step of the way!

Get Started
Target-Activation
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A Full Service CPG Activation Agency

Target Activation is a boutique, full‑service CPG activation agency specializing in brand activation and new product launches across food, household, HBC, fragrance, OTC, and emerging categories. With over 20 years of experience, we help brands win at retail without fancy frills, fluff, or vanity metrics—just proven activation, transparent ROI, and execution built for real‑world retail. You get an activation team that knows exactly what works and what to expect.

About Us
cpg activation marketing Colleagues Brainstorming

Great brands have great activations

Johnson & Johnson
reckitt
novartis
Colgate
Proctor Gamble
sundial
profoot
roc
sally hansen
adidas
rimmel
Bahlen
nautica
frenchs
lady speed stick
listerine
lysol
tampax
reach
Mop & Glo

CLIENT TESTIMONIALS

I can always count on Seth to provide our team with data backed recommendations that maximize efficiency and performance. Seth is an excellent communicator and facilitator, ensuring our projects are delivered on time and in full.

- L. Hug | Coty Brands

Seth Bostrom is a true leader in consumer activation and shopper engagement. He consistently delivers innovative, ROI‑driven consumer activation programs.

- B. Kapadia | RIMMEL LONDON

Seth Bostrom executed promotional work for me on the Adidas toiletry brand. He brought great knowledge, a good deal of positive energy and bottom line, delivered positive results.

- M. Brooks | Adidas

CPG Activation Marketing
that actually works.

Get the strategy and execution needed to win retail.

20+ years. 50+ product launches. Data‑driven activation

that drives trial, velocity, and repeat.

ARE YOU READY TO START WINNING RETAIL?

Let’s create an activation campaign that actually works!

Get Started

ARE YOU READY TO START WINNING RETAIL?

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